Shemot: Pharaoh's Propaganda War
CS
ByCathy Schechter
שמות א׳:ח׳
(ח) וַיָּ֥קָם מֶֽלֶךְ־חָדָ֖שׁ עַל־מִצְרָ֑יִם אֲשֶׁ֥ר לֹֽא־יָדַ֖ע אֶת־יוֹסֵֽף׃
Exodus 1:8

(8) A new king arose over Egypt who did not know Joseph.

Bavli Sotah 11a (Soncino translation)

Now there arose a new king etc. Rav and Shmuel [differ in their interpretation]; one said he was really new, while the other said that his decrees were made new. He who said that he was really new did so because it is written 'new;' and he who said that his decrees were made new did so because it is not stated that [the former king] died and he reigned [in his stead].

Who knew not Joseph--he was like one who did not know Joseph at all.

Discussion: Why Would the New King Not Know Joseph?

1) Read Genesis Chapter 47:13-27. Why might a new king want to disassociate from Joseph? (Or pretend he doesn't know him?)

What do you think of Joseph's strategy? How might it have influenced a "new" Pharaoh's attitude toward Joseph in the future?

בראשית מ״ז:י״ג-כ״ז
(יג) וְלֶ֤חֶם אֵין֙ בְּכָל־הָאָ֔רֶץ כִּֽי־כָבֵ֥ד הָרָעָ֖ב מְאֹ֑ד וַתֵּ֜לַהּ אֶ֤רֶץ מִצְרַ֙יִם֙ וְאֶ֣רֶץ כְּנַ֔עַן מִפְּנֵ֖י הָרָעָֽב׃ (יד) וַיְלַקֵּ֣ט יוֹסֵ֗ף אֶת־כָּל־הַכֶּ֙סֶף֙ הַנִּמְצָ֤א בְאֶֽרֶץ־מִצְרַ֙יִם֙ וּבְאֶ֣רֶץ כְּנַ֔עַן בַּשֶּׁ֖בֶר אֲשֶׁר־הֵ֣ם שֹׁבְרִ֑ים וַיָּבֵ֥א יוֹסֵ֛ף אֶת־הַכֶּ֖סֶף בֵּ֥יתָה פַרְעֹֽה׃ (טו) וַיִּתֹּ֣ם הַכֶּ֗סֶף מֵאֶ֣רֶץ מִצְרַיִם֮ וּמֵאֶ֣רֶץ כְּנַעַן֒ וַיָּבֹאוּ֩ כָל־מִצְרַ֨יִם אֶל־יוֹסֵ֤ף לֵאמֹר֙ הָֽבָה־לָּ֣נוּ לֶ֔חֶם וְלָ֥מָּה נָמ֖וּת נֶגְדֶּ֑ךָ כִּ֥י אָפֵ֖ס כָּֽסֶף׃ (טז) וַיֹּ֤אמֶר יוֹסֵף֙ הָב֣וּ מִקְנֵיכֶ֔ם וְאֶתְּנָ֥ה לָכֶ֖ם בְּמִקְנֵיכֶ֑ם אִם־אָפֵ֖ס כָּֽסֶף׃ (יז) וַיָּבִ֣יאוּ אֶת־מִקְנֵיהֶם֮ אֶל־יוֹסֵף֒ וַיִּתֵּ֣ן לָהֶם֩ יוֹסֵ֨ף לֶ֜חֶם בַּסּוּסִ֗ים וּבְמִקְנֵ֥ה הַצֹּ֛אן וּבְמִקְנֵ֥ה הַבָּקָ֖ר וּבַחֲמֹרִ֑ים וַיְנַהֲלֵ֤ם בַּלֶּ֙חֶם֙ בְּכָל־מִקְנֵהֶ֔ם בַּשָּׁנָ֖ה הַהִֽוא׃ (יח) וַתִּתֹּם֮ הַשָּׁנָ֣ה הַהִוא֒ וַיָּבֹ֨אוּ אֵלָ֜יו בַּשָּׁנָ֣ה הַשֵּׁנִ֗ית וַיֹּ֤אמְרוּ לוֹ֙ לֹֽא־נְכַחֵ֣ד מֵֽאֲדֹנִ֔י כִּ֚י אִם־תַּ֣ם הַכֶּ֔סֶף וּמִקְנֵ֥ה הַבְּהֵמָ֖ה אֶל־אֲדֹנִ֑י לֹ֤א נִשְׁאַר֙ לִפְנֵ֣י אֲדֹנִ֔י בִּלְתִּ֥י אִם־גְּוִיָּתֵ֖נוּ וְאַדְמָתֵֽנוּ׃ (יט) לָ֧מָּה נָמ֣וּת לְעֵינֶ֗יךָ גַּם־אֲנַ֙חְנוּ֙ גַּ֣ם אַדְמָתֵ֔נוּ קְנֵֽה־אֹתָ֥נוּ וְאֶת־אַדְמָתֵ֖נוּ בַּלָּ֑חֶם וְנִֽהְיֶ֞ה אֲנַ֤חְנוּ וְאַדְמָתֵ֙נוּ֙ עֲבָדִ֣ים לְפַרְעֹ֔ה וְתֶן־זֶ֗רַע וְנִֽחְיֶה֙ וְלֹ֣א נָמ֔וּת וְהָאֲדָמָ֖ה לֹ֥א תֵשָֽׁם׃ (כ) וַיִּ֨קֶן יוֹסֵ֜ף אֶת־כָּל־אַדְמַ֤ת מִצְרַ֙יִם֙ לְפַרְעֹ֔ה כִּֽי־מָכְר֤וּ מִצְרַ֙יִם֙ אִ֣ישׁ שָׂדֵ֔הוּ כִּֽי־חָזַ֥ק עֲלֵהֶ֖ם הָרָעָ֑ב וַתְּהִ֥י הָאָ֖רֶץ לְפַרְעֹֽה׃ (כא) וְאֶ֨ת־הָעָ֔ם הֶעֱבִ֥יר אֹת֖וֹ לֶעָרִ֑ים מִקְצֵ֥ה גְבוּל־מִצְרַ֖יִם וְעַד־קָצֵֽהוּ׃ (כב) רַ֛ק אַדְמַ֥ת הַכֹּהֲנִ֖ים לֹ֣א קָנָ֑ה כִּי֩ חֹ֨ק לַכֹּהֲנִ֜ים מֵאֵ֣ת פַּרְעֹ֗ה וְאָֽכְל֤וּ אֶת־חֻקָּם֙ אֲשֶׁ֨ר נָתַ֤ן לָהֶם֙ פַּרְעֹ֔ה עַל־כֵּ֕ן לֹ֥א מָכְר֖וּ אֶת־אַדְמָתָֽם׃ (כג) וַיֹּ֤אמֶר יוֹסֵף֙ אֶל־הָעָ֔ם הֵן֩ קָנִ֨יתִי אֶתְכֶ֥ם הַיּ֛וֹם וְאֶת־אַדְמַתְכֶ֖ם לְפַרְעֹ֑ה הֵֽא־לָכֶ֣ם זֶ֔רַע וּזְרַעְתֶּ֖ם אֶת־הָאֲדָמָֽה׃ (כד) וְהָיָה֙ בַּתְּבוּאֹ֔ת וּנְתַתֶּ֥ם חֲמִישִׁ֖ית לְפַרְעֹ֑ה וְאַרְבַּ֣ע הַיָּדֹ֡ת יִהְיֶ֣ה לָכֶם֩ לְזֶ֨רַע הַשָּׂדֶ֧ה וּֽלְאָכְלְכֶ֛ם וְלַאֲשֶׁ֥ר בְּבָתֵּיכֶ֖ם וְלֶאֱכֹ֥ל לְטַפְּכֶֽם׃ (כה) וַיֹּאמְר֖וּ הֶחֱיִתָ֑נוּ נִמְצָא־חֵן֙ בְּעֵינֵ֣י אֲדֹנִ֔י וְהָיִ֥ינוּ עֲבָדִ֖ים לְפַרְעֹֽה׃ (כו) וַיָּ֣שֶׂם אֹתָ֣הּ יוֹסֵ֡ף לְחֹק֩ עַד־הַיּ֨וֹם הַזֶּ֜ה עַל־אַדְמַ֥ת מִצְרַ֛יִם לְפַרְעֹ֖ה לַחֹ֑מֶשׁ רַ֞ק אַדְמַ֤ת הַכֹּֽהֲנִים֙ לְבַדָּ֔ם לֹ֥א הָיְתָ֖ה לְפַרְעֹֽה׃ (כז) וַיֵּ֧שֶׁב יִשְׂרָאֵ֛ל בְּאֶ֥רֶץ מִצְרַ֖יִם בְּאֶ֣רֶץ גֹּ֑שֶׁן וַיֵּאָחֲז֣וּ בָ֔הּ וַיִּפְר֥וּ וַיִּרְבּ֖וּ מְאֹֽד׃
Genesis 47:13-27
(13) Now there was no bread in all the world, for the famine was very severe; both the land of Egypt and the land of Canaan languished because of the famine. (14) Joseph gathered in all the money that was to be found in the land of Egypt and in the land of Canaan, as payment for the rations that were being procured, and Joseph brought the money into Pharaoh’s palace. (15) And when the money gave out in the land of Egypt and in the land of Canaan, all the Egyptians came to Joseph and said, “Give us bread, lest we die before your very eyes; for the money is gone!” (16) And Joseph said, “Bring your livestock, and I will sell to you against your livestock, if the money is gone.” (17) So they brought their livestock to Joseph, and Joseph gave them bread in exchange for the horses, for the stocks of sheep and cattle, and the asses; thus he provided them with bread that year in exchange for all their livestock. (18) And when that year was ended, they came to him the next year and said to him, “We cannot hide from my lord that, with all the money and animal stocks consigned to my lord, nothing is left at my lord’s disposal save our persons and our farmland. (19) Let us not perish before your eyes, both we and our land. Take us and our land in exchange for bread, and we with our land will be serfs to Pharaoh; provide the seed, that we may live and not die, and that the land may not become a waste.” (20) So Joseph gained possession of all the farm land of Egypt for Pharaoh, every Egyptian having sold his field because the famine was too much for them; thus the land passed over to Pharaoh. (21) And he removed the population town by town, from one end of Egypt’s border to the other. (22) Only the land of the priests he did not take over, for the priests had an allotment from Pharaoh, and they lived off the allotment which Pharaoh had made to them; therefore they did not sell their land. (23) Then Joseph said to the people, “Whereas I have this day acquired you and your land for Pharaoh, here is seed for you to sow the land. (24) And when harvest comes, you shall give one-fifth to Pharaoh, and four-fifths shall be yours as seed for the fields and as food for you and those in your households, and as nourishment for your children.” (25) And they said, “You have saved our lives! We are grateful to my lord, and we shall be serfs to Pharaoh.” (26) And Joseph made it into a land law in Egypt, which is still valid, that a fifth should be Pharaoh’s; only the land of the priests did not become Pharaoh’s. (27) Thus Israel settled in the country of Egypt, in the region of Goshen; they acquired holdings in it, and were fertile and increased greatly.
שמות א׳:י׳
(י) הָ֥בָה נִֽתְחַכְּמָ֖ה ל֑וֹ פֶּן־יִרְבֶּ֗ה וְהָיָ֞ה כִּֽי־תִקְרֶ֤אנָה מִלְחָמָה֙ וְנוֹסַ֤ף גַּם־הוּא֙ עַל־שֹׂ֣נְאֵ֔ינוּ וְנִלְחַם־בָּ֖נוּ וְעָלָ֥ה מִן־הָאָֽרֶץ׃
Exodus 1:10
(10) Let us deal shrewdly with them, so that they may not increase; otherwise in the event of war they may join our enemies in fighting against us and rise from the ground.”
רמב"ן על שמות א׳:י׳:א׳

(י) הבה נתחכמה לו לא ראה פרעה וחכמי יועציו להכותם בחרב, כי תהיה בגידה גדולה להכות חנם העם אשר באו בארץ במצות המלך הראשון. וגם עם הארץ לא יתנו רשות למלך לעשות חמס כזה, כי עמהם הוא מתייעץ, ואף כי בני ישראל עם רב ועצום ויעשו עמהם מלחמה גדולה. אבל אמר שיעשו דרך חכמה שלא ירגישו ישראל כי באיבה יעשו בהם, ולכך הטיל בהם מס, כי דרך הגרים בארץ להעלות מס למלך כמו שבא בשלמה (מ''א ט כא):

Ramban on Exodus 1:10:1

(10) "Let us scheme against them" Pharaoh and his advisers did not decide to smite them with the sword, because that would be a great betrayal, to smite a nation that has come to the land on the command of the first king. Even the common people wouldn't give consent to the king to do such a crime, for he advises with them, and additionally the nation of Israel was numerous and mighty and would fight back in a great war. Rather he advised that they should act cleverly so that Israel should not feel that he is acting out of hate, and therefore he levied a tax on them, for it is common for foreigners to pay a tax to the king, as is seen by Solomon (Kings 1, 9:21)

German people’s comrades! German housewives!

You all know the disgraceful methods that so-called “German” Jews abroad are using to incite against the German people and Adolf Hitler’s national government.

If we do not want to give up and sink into deeper misery, we must defend ourselves.

We therefore call on you to heed the appeal of our Führer, the German people’s chancellor,

for a boycott against the Jews

and expect the full support of each person in this defensive action.

Do not buy from Jewish shops!

Do not go to a Jewish doctor!

But maintain the strictest discipline. Do not even touch the hair on a Jew’s head.

The boycott begins Saturday morning at 10:00 a.m.

From that moment on, we will watch to ensure that the boycott is strictly followed. He who tries to ignore the boycott will be seen as an enemy of the German people.

Where in the world of 2017 have we seen similar kinds of agitation against a subgroup? How might this explain (or not) the refugee crises in Syria and Myanmar? What dangers may exist in our world here in Texas?

שמות א׳:י״ג
וַיַּעֲבִ֧דוּ מִצְרַ֛יִם אֶת־בְּנֵ֥י יִשְׂרָאֵ֖ל בְּפָֽרֶךְ׃
Exodus 1:13
The Egyptians ruthlessly imposed upon the Israelites
שמות א׳:י״ג
וַיַּעֲבִ֧דוּ מִצְרַ֛יִם אֶת־בְּנֵ֥י יִשְׂרָאֵ֖ל בְּפָֽרֶךְ׃
Exodus 1:13
The Egyptians ruthlessly imposed upon the Israelites