Va'Eira - Hardening of the heart and Cognitive Dissonance
וַאֲנִ֥י אַקְשֶׁ֖ה אֶת־לֵ֣ב פַּרְעֹ֑ה וְהִרְבֵּיתִ֧י אֶת־אֹתֹתַ֛י וְאֶת־מוֹפְתַ֖י בְּאֶ֥רֶץ מִצְרָֽיִם׃

I will harden Pharaoh’s heart, that I may multiply My signs and marvels in the land of Egypt.

וַיַּֽעֲשׂוּ־כֵ֛ן חַרְטֻמֵּ֥י מִצְרַ֖יִם בְּלָטֵיהֶ֑ם וַיֶּחֱזַ֤ק לֵב־פַּרְעֹה֙ וְלֹא־שָׁמַ֣ע אֲלֵהֶ֔ם כַּאֲשֶׁ֖ר דִּבֶּ֥ר יְהוָֽה׃

the Egyptian magicians did the same with their spells, Pharaoh’s heart stiffened and he did not heed them—as the LORD had spoken.

וַיַּ֣רְא פַּרְעֹ֗ה כִּ֤י הָֽיְתָה֙ הָֽרְוָחָ֔ה וְהַכְבֵּד֙ אֶת־לִבּ֔וֹ וְלֹ֥א שָׁמַ֖ע אֲלֵהֶ֑ם כַּאֲשֶׁ֖ר דִּבֶּ֥ר יְהוָֽה׃ (ס)

when Pharaoh saw that there was relief [from the plague], his heart was made heavy and would not heed them, as the LORD had spoken.

וַיֹּאמְר֤וּ הַֽחַרְטֻמִּים֙ אֶל־פַּרְעֹ֔ה אֶצְבַּ֥ע אֱלֹהִ֖ים הִ֑וא וַיֶּחֱזַ֤ק לֵב־פַּרְעֹה֙ וְלֹֽא־שָׁמַ֣ע אֲלֵהֶ֔ם כַּאֲשֶׁ֖ר דִּבֶּ֥ר יְהוָֽה׃ (ס)

and the magicians said to Pharaoh, “This is the finger of God!” Pharaoh’s heart stiffened and he would not heed them, as the LORD had spoken.

וַיִּשְׁלַ֣ח פַּרְעֹ֔ה וְהִנֵּ֗ה לֹא־מֵ֛ת מִמִּקְנֵ֥ה יִשְׂרָאֵ֖ל עַד־אֶחָ֑ד וַיִּכְבַּד֙ לֵ֣ב פַּרְעֹ֔ה וְלֹ֥א שִׁלַּ֖ח אֶת־הָעָֽם׃ (פ)

When Pharaoh inquired, he found that not a head of the livestock of Israel had died; Pharaoh's heart became heavy, and he would not let the people go.

וַיְחַזֵּ֤ק יְהוָה֙ אֶת־לֵ֣ב פַּרְעֹ֔ה וְלֹ֥א שָׁמַ֖ע אֲלֵהֶ֑ם כַּאֲשֶׁ֛ר דִּבֶּ֥ר יְהוָ֖ה אֶל־מֹשֶֽׁה׃ (ס)

the LORD stiffened the heart of Pharaoh, and he would not heed them, just as the LORD had told Moses.

The Righteous Mind: Why Good People Are Divided by Politics and Religion

Book by Jonathan Haidt:

We were never designed to listen to reason. When you ask people moral questions, time their responses and scan their brains, their answers and brain activation patterns indicate that they reach conclusions quickly and produce reasons later only to justify what they’ve decided.

What helps break through?

1. Being at ease, physically and emotionally (even smelling something nice!)

2. Relationships - I will accept new information from someone I care about,

4. Understanding that there are moral schema that are different from your own, taking seriously the idea that other people are not "duped" or "stupid" or "evil", but that they are prioritizing different "moral flavors"

12 step insights

- Appealing to a Higher Power, or at least using language that acknowledges one's powerlessness over one's own thinking and behavior

-Taking seriously the idea of "becoming entirely ready" as its own step

- Sometimes, the necessity of "hitting bottom", finding the limitations of your current views